Wharton UG Retailing Concentration Marketing Elec (WURM)

MKTG 2110Consumer Behavior1
MKTG 2120Data and Analysis for Marketing Decisions1
MKTG 2250Principles of Retailing0.5
MKTG 2270Digital Marketing and Electronic Commerce0.5
MKTG 2340Idea Generation & the Systematic Approach for Creativity0.5
MKTG 2410Entrepreneurial Marketing0.5
MKTG 2470Marketing Strategy for Technology Platforms0.5
MKTG 2650Principles of Advertising1
MKTG 2700Digital Marketing, Social Media and E-Commerce1
MKTG 2780Strategic Brand Management1
MKTG 2880Pricing Strategies1
MKTG 3060Retail Merchandising (Center Special Topic)0.5