Consumer Psychology, Minor
The goal of the interschool Consumer Psychology Minor is to create a program that fosters the natural link between Psychology in the College and Marketing in Wharton. To fulfill the Minor in Consumer Psychology students must complete four courses from the Psychology Department in the College and four courses from the Marketing Department in Wharton, and the stats requirement. Both College and Wharton requirements will consist of core courses along with a set of elective courses. College students who wish to minor in Consumer Psychology must count two of the four required psychology (PSYC) courses towards only the Consumer Psychology minor (and towards no other major or minor).
For more information: https://psychology.sas.upenn.edu/more-information-minors
Or
For more information: https://marketing.wharton.upenn.edu/programs/undergraduate/consumer-psychology-minor/
| Code | Title | Course Units |
|---|---|---|
| Minor Requirements | ||
| Statistics Requirement | ||
| Select one of the following: | 1 | |
| Introductory Business Statistics | ||
| Introductory Business Statistics | ||
| Introductory Statistics (day or summer only) | ||
| Probability | ||
| Statistics for Biologists | ||
| Social Statistics | ||
| Quantitative Analysis of Anthropological Data | ||
| Statistics for Research and Measurement | ||
| Psychology Requirement 1 | 1 | |
| Introduction to Experimental Psychology | ||
| Select one of the following: | 1 | |
| Social Psychology | ||
| Introduction to Positive Psychology (SNF Paideia Program Course) | ||
| Select one of the following: | 1 | |
| Language and Thought | ||
| Memory | ||
| Introduction to Cognitive Science | ||
| Judgment and Decisions | ||
| Behavioral Economics and Psychology | ||
| Neuroeconomics | ||
| Select 1 course unit of any of the courses not used, or a 4000-level course in Social Psychology or Decision Making | 1 | |
| Marketing Requirement | ||
| MKTG 1010 | Introduction to Marketing | 1 |
| MKTG 2110 | Consumer Behavior | 1 |
| Select one of the following: | 1 | |
| Data and Analysis for Marketing Decisions | ||
| Models for Marketing Strategy | ||
| Experiments for Business Decision Making (Center Special Topic) | ||
| Applied Probability Models in Marketing | ||
| Measurement and Data Analysis in Marketing - Part A and Measurement and Data Analysis in Marketing - Part B | ||
| Research Methods in Marketing - Part A and Research Methods in Marketing - Part B | ||
| Select one of the following: | 1 | |
Two 0.5 course unit Electives | ||
One 1 course unit Elective | ||
| Total Course Units | 9 | |
- 1
Note: Two of the four courses must count ONLY toward the CNPS minor, no other major or minor.
The degree and major requirements displayed are intended as a guide for students entering in the Fall of 2024 and later. Students should consult with their academic program regarding final certifications and requirements for graduation.