Consumer Psychology, Minor

The goal of the interschool Consumer Psychology Minor is to create a program that fosters the natural link between Psychology in the College and Marketing in Wharton. To fulfill the Minor in Consumer Psychology students must complete four courses from the Psychology Department in the College and four courses from the Marketing Department in Wharton, and the stats requirement. Both College and Wharton requirements will consist of core courses along with a set of elective courses. College students who wish to minor in Consumer Psychology must count two of the four required psychology (PSYC) courses towards only the Consumer Psychology minor (and towards no other major or minor).

Minor Requirements
Statistics Requirement
Select one of the following:1
Introductory Business Statistics
Introductory Business Statistics
Introductory Statistics (day or summer only)
Statistics for Biologists
Social Statistics
Quantitative Analysis of Anthropological Data
Statistics for Research and Measurement
Psychology Requirement 1
PSYC 001Introduction to Experimental Psychology1
Select one of the following:1
Social Psychology
Introduction to Positive Psychology
Evolutionary Psychology
Select one of the following:1
Language and Thought
Judgment and Decisions
Behavioral Economics and Psychology
Select 1 course unit of any of the courses not used or a 300 or a 400-level course in Social Psychology or Decision Making1
Marketing Requirement
MKTG 101Introduction to Marketing1
MKTG 211Consumer Behavior1
MKTG 212Data and Analysis for Marketing Decisions1
Select one of the following:1
Two 0.5 course units of Electives
One 1 course unit of Elective
Total Course Units9

Note: Two of the four courses must count ONLY toward the CNPS minor, no other major or minor.

The degree and major requirements displayed are intended as a guide for students entering in the Fall of 2017 and later. Students should consult with their academic program regarding final certifications and requirements for graduation.