Entrepreneurship and Innovation, BS

The Entrepreneurship and Innovation concentration provides a cross-departmental set of skills, analytical tools, perspectives, and experiences to prepare students for careers as autonomous entrepreneurs, family-business entrepreneurs, or entrepreneurs in corporate settings. Whether a student wants to start a business while in school, join an emerging business, or set the groundwork to launch a new firm later in a career, the concentration prepares students for all of these exciting options by examining both entrepreneurial innovation and its surrounding ecosystem. Entrepreneurial skills and thinking are actively sought by more competitive and profitable growing businesses. The special strength of this program is that it combines theory with practice, providing students the opportunity to test the theories, models, and strategies learned in the classroom by creating real business plans, working on other field projects, and gaining access and insight from leaders in the entrepreneurial business community.

The Entrepreneurship and Innovation concentration and related co-curricular activities are supported in part by the Goergen Entrepreneurial Management Program at the Wharton School’s Venture Lab.


Entrepreneurship & Innovation Concentration

Entrepreneurship & Innovation Foundation Courses: 11
Required:
Entrepreneurship
Select:
Social Entrepreneurship
Entrepreneurship and Technological Innovation
Select three course units from the set of approved courses listed below: 23
Select a minimum of one course unit from Entrepreneurial Activity Within Organizations:
Health Care Entrepreneurship
Legal Aspect of Entrepreneurship
Global Growth of Emerging Firms
Social Entrepreneurship
Entrepreneurship through Acquisition
Market Dynamics and Technical Change 3
Intellectual Property Strategy for the Innovation-Driven Enterprise
Entrepreneurship Launchpad
Business Model Innovation Strategy
Strategies and Practices of Family-Controlled Companies
Innovation, Change, and Entrepreneurship
Culture of Technology: Culture & Institutions of the Tech Sector--Bridging Research and Practice
Entrepreneurship and Technological Innovation
Negotiations
Digital Marketing and Electronic Commerce 4
Idea Generation & the Systematic Approach for Creativity
Entrepreneurial Marketing
Marketing Strategy for Technology Platforms
Digital Marketing, Social Media and E-Commerce 4
Scaling Operations in Technology Ventures: Linking Strategy and Execution
Enabling Technologies
Product Design
Real Estate Disruptions
Real Estate Entrepreneurship
Select a minimum of one course unit from Ecosystem Surrounding the Organization:
Venture Capital and the Finance of Innovation
The Finance of Buyouts and Acquisitions
Health Care Entrepreneurship
Antitrust and Big Tech
Legal Aspect of Entrepreneurship
Internet Law, Privacy, and Cybersecurity
Global Growth of Emerging Firms
Entrepreneurship through Acquisition
Market Dynamics and Technical Change 3
Intellectual Property Strategy for the Innovation-Driven Enterprise
Strategies and Practices of Family-Controlled Companies
Mergers and Acquisitions
Venture Capital and Entrepreneurial Management
Culture of Technology: Culture & Institutions of the Tech Sector--Bridging Research and Practice
Entrepreneurship and Technological Innovation
Negotiations
Enabling Technologies
Product Design
Real Estate Disruptions
Real Estate Entrepreneurship
Other Wharton Requirements33
Total Course Units37
1

Students in the M&T Program must substitute MGMT 2370 in place of MGMT 2300 and MGMT 2670.

2

Only one of MGMT 21400 and MGMT 2370 may be included in the major. Management and Technology students cannot take MGMT 2140.

3

Only one of MKTG 2270 and MKTG 2700 may be included in the major.

4

Only one of MKTG 2270 Marketing & Electronic Commerce (0.5 cu) and MKTG 2700 Digital Social & E-commerce Marketing (1.0 cu) may be included in the major.

 

Permission from the undergraduate advisor Sara Jane McCaffrey (mcsa@wharton.upenn.edu) is required to substitute a related course. Only 1.0 CU out of the four total CU may be allotted to the aggregate of Global Modular Courses, Global Virtual Courses, Advanced Study Projects, Independent Study Projects, and/or Research Theses.

Other Wharton Requirements

First-Year Foundations
BEPP 1000Introductory Economics for Business Students 11
MATH 1400Calculus, Part I1
or MATH 1100 Calculus for Wharton Students
Writing
Critical Writing Seminar1
Business
Business Breadth (non-concentration courses)3
Leadership Journey
WH 1010Business and You0.5
WH 2010Business Communication for Impact0.5
MGMT 3010Teamwork and Interpersonal Influence0.5
Capstone Course/Project0.5
Fundamentals
ACCT 1010Accounting and Financial Reporting1
ACCT 1020Strategic Cost Analysis1
BEPP 2500Managerial Economics1
FNCE 1000Corporate Finance1
FNCE 1010Monetary Economics and the Global Economy1
LGST 1000Ethics and Social Responsibility1
or LGST 1010 Law and Social Values
MKTG 1010Introduction to Marketing1
OIDD 1010An Introduction to Operations, Information and Decisions1
STAT 1010Introductory Business Statistics1
STAT 1020Introductory Business Statistics1
Global Economy, Business & Society
One course unit required1
Technology, Innovation & Analytics
One course unit required1
Liberal Arts & Sciences
Foreign Language1
Second semester-level course or equivalent required1
Humanities
At least one course unit required1
Natural Science, Math & Engineering
At least one course unit required1
Social Science
At least one course unit required1
Cross-Cultural Perspectives
Three course units required 23
Unrestricted Electives
Five course units required5
Total Course Units33
1

For students who take ECON 0100 Introduction to Micro Economics and ECON 0200 Introductory Economics: Macro in place of BEPP 1000 Introductory Economics for Business Students of these courses can be slotted for BEPP 1000 on the worksheet. The second course may be used to fulfill a General Education Distribution or Unrestricted Elective requirement.

2

Two can double-count as Humanities; Natural Science, Math & Engineering; Social Science; or Flex Gen Ed.


The degree and major requirements displayed are intended as a guide for students entering in the Fall of 2024 and later. Students should consult with their academic program regarding final certifications and requirements for graduation.